With 2024 in full swing, we’ve been reflecting on the impact we created alongside our incredible merchant partners during the past year. To celebrate, we created the 2023 Impact Wrapped—a highlight reel for our merchant partners that serves as a way to commemorate their charitable accomplishments from 2023.

2023 Impact Wrapped

The Customer-Focused Fanatic Persona

With the 2023 Impact Wrapped, we created a series of giving personas that highlight the tactics and strategies that make our merchant partner’s social impact initiatives unique. 

For our “Customer-Focused Fanatics”, the saying, ‘customers come first’ is embedded in their DNA. These merchants put the giving power in their customer’s hands—whether it’s letting them choose a cause to support, empowering them to round-up or add-on a donation to their purchase, or even enabling them to turn rewards points into donations.

These merchants employ social impact strategies that keep their customers top of mind, and serve as a powerful way to engage them in a more meaningful way. 

The 2023 Charitable Impact by The Giving Economy™

One of our proudest achievements is the collective impact that ShoppingGives’ community of merchant partners created over the past year for nonprofit organizations. Through uncertain economic conditions, societal unrest, natural disasters, and more, every dollar pledged is a testament to the unwavering dedication of our partners in giving back to charitable causes. 

Our Impact Ahead

As we look forward to what 2024 will bring, it’s clear that our partner’s dedication to social responsibility is the driving force behind the success of our charitable initiatives. We are ever grateful for the opportunity to cultivate impactful partnerships and we couldn’t be more enthusiastic for the year ahead!